ISSN: 2583-4371
    Email Id: editor.ijtle@gmail.com
    ISSN: 2583-4371
    Email Id: editor.ijtle@gmail.com

    Analysis of the Path of Art Education in Township Primary Schools Based on ARCS Motivation Model: Example of Yangchun Root-Carving Intangible Cultural Heritage in Guangdong Province

    JOURNAL ARTICLE

    Author: Yuan Ruan, Mingliang Wang, Ruei-Yuan Wang, Ho-Sheng Chen, Ya-Hui Hsieh

    Keywords: ARCS (Attention-Relevance-Confidence-Satisfaction)Motivation Model; Root-Carving Intangible Cultural Heritage; Township primary school; Art Education Path, Multivariate Cross Learning Motivation

    Abstract: This study cites the ARCS motivation model theory framework and takes the Second Primary School in Chuncheng Street, Yangchun, Guangdong Province, as the research object. The root-carving of intangible cultural heritage is integrated into the art classroom of township primary schools for experimental teaching, supplemented by a questionnaire survey method for sampling investigation. Research has found that current students have a limited understanding of the roots of intangible cultural heritage. However, creating root-carving art works in the form of calligraphy, allowing students to use clay instead of carving and shaping methods, and experiencing the charm of root-carving intangible cultural heritage can effectively increase learning interest, improve hands-on production ability, and improve creative expression ability. This study suggests that the integration of the root-carving of intangible cultural heritage calligraphy forms into art teaching methods still has certain limitations. Therefore, teaching optimization strategies are proposed, including improving teachers' knowledge and skills in root-carving intangible cultural heritage culture; carrying out resource sharing through O2O service models for schools and local cultural centers; adopting flexible and diverse teaching methods to cultivate students' interest in intangible cultural heritage; and expanding the content of primary school art textbooks.

    Article Info: Received: 03 Jan 2024, Received in revised form: 08 Feb 2024, Accepted: 19 Feb 2024, Available online: 28 Feb 2024

    Analysis of the Path of Art Education in Township Primary Schools Based on ARCS Motivation Model: Example of Yangchun Root-Carving Intangible Cultural Heritage in Guangdong Province DOI: 10.22161/ijtle.3.1.3

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